News
The Master's programme 'Finance' was opened at HSE University-St Petersburg in 2009. Since then, it has been awarded several international accreditations, entered into an agreement to implement a double-degree programme with an Italian university, and extended its cooperation with large companies. From their first year, the programme's students start solving real tasks from industry partners. In her interview, Varvara Nazarova, Academic Supervisor of the programme, explains what sets the programme apart from others, which innovations are planned for the future, and who should apply.
For more than six months, HSE University-St Petersburg students have been studying the attitude of young people aged from 18 to 24 toward luxury brands. Guided by the lecturers of the Master's programme 'Arts and Culture Management', eight Master's students and three Bachelor's students conducted three large stages of research on the young audience: in-depth interview, survey and experiment. The research resulted in the portrait of the potential luxury brands consumer among the youth. Read more about the research results.
2023 will see the first intake for the Master's programme 'International Business in the Asia-Pacific Region'. We talked to Liudmila Veselova, Academic Supervisor of the programme, about the opportunities available to students of the programme, as well as the reasons why the English language and a mathematical mindset are important for success in studies.
In January 2023, the School of Economics and Management opened a new research laboratory: the Centre for Strategic Entrepreneurship, where researchers will examine entrepreneurial activities and strategic management. The new laboratory is headed by Galina Shirokova, Professor at the Department of Management.
The results of the Russian part of the Global University Entrepreneurial Spirit Students' Survey (GUESSS 2021) have been published. It found that Russian students show interest in entrepreneurship more often and think about starting their own business five years after graduation. Galina Shirokova, Professor at the School of Economics and Management, Director of the Centre for Strategic Entrepreneurship, told us about other trends in the sphere of entrepreneurship.
Congratulations to the professors of the St. Petersburg School of Economics and Management, whose courses were highly evaluated by students in the 1st module of the 2022-2023 academic year!
Olga Makarova is a lecturer at the School of Economics and Management, HSE University-St Petersburg. In the 90s, she was one of the lucky people who were good at Economics and foreign languages. Thanks to that, for a long time, she was working as a financial executive for such large companies as AT&T, Gillette CIS, Tele2, Pratt & Whitney. Then she transferred to the education and consulting spheres. Read about how prof Makarova started her career and what the students should make a note of in the article.
Lecturers from HSE University-St Petersburg and the University of Oregon (US) have designed a course aimed at developing creativity in business activities. Galina Shirokova, Professor at the Department of Management, talks about the course and shares her plans to develop imagination and creative thinking within the St Petersburg School of Economics and Management.
The journal Creativity and Innovation Management has published an article on how collaborations between art institutions, artists and commercial brands influence the consumer experience. The co-authors of the article—Alexandra Berezina, Evgeniya Druzhinina (graduates of the Master's programme 'Arts and Culture Management' at HSE University-St Petersburg), and Elena Zelenskaya (Associate Professor of the Department of Management)—share their impressions of working on the paper.