Lecturers from HSE University-St Petersburg and the University of Oregon (US) have designed a course aimed at developing creativity in business activities. Galina Shirokova, Professor at the Department of Management, talks about the course and shares her plans to develop imagination and creative thinking within the St Petersburg School of Economics and Management.
In 2022, HSE University-St Petersburg opened three new Bachelor's programmes: 'Media Communications', 'International Bachelor in Business and Economics', 'Digital Platforms and Logistics'. There is one new Master's programme as well: 'Design'. It has been a month since the studies started, so we decided to share the students' impressions of the programmes and tell about the peculiarities of the education at HSE University one more time.
Students of the Master's Programme 'Arts and Culture Management' Prepared an Analytical Report for Cartier
Ekaterina Khozyainova, Aleksandra Zaplatina and Yuliya Shumilova, the second-year master's students of HSE University-St Petersburg, undertook a summer internship at the Moscow office of the Jewellery House Cartier. In the framework of the internship, they prepared and presented to the programme partners a context map which will be used to shape a strategic plan for developing and promoting the company in the luxury industry market in Russia.