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St.Petersburg School of Economics and Management

Tag "students"

Advanced accounting knowledge in HSE SPb from the top professionals from Technologies of Trust

Advanced accounting knowledge in HSE SPb from the top professionals from Technologies of Trust
“Top level of complexity” is what we know about the derivative financial instruments and what our students can now do!

How to Brand a Creative Space: Guest lecture at the Master's Programme "Arts and Culture Management"

How to Brand a Creative Space: Guest lecture at the Master's Programme "Arts and Culture Management"
On October 4, 2025, Daria Kotova, Executive Director of the “Yasnaya Polyana” Space, gave a guest lecture as a part of the course "Creative Place Branding”. Daria described the brand concept, the choice of the name for the space, the target audience of the brand, and the specifics of coworking space promotion in the St. Petersburg market. 

HSE University-St Petersburg Master's Student Speaks at the Largest International Conference on Statistics

HSE University-St Petersburg Master's Student Speaks at the Largest International Conference on Statistics
Yury Burchanov, student of the master's programme 'Finance', studies credit risk modeling in modern financial markets. He presented his research at the Royal Statistical Society International Conference.

HSE SPB Day: See You on September 13 at Sevkabel Port

HSE SPB Day 2024
The main celebration of the new academic year will take place very soon: we invite all first-years and friends of the university to HSE SPB Day at Sevkabel Port on September 13. The event combines an educational programme and recreational activities.

‘A Chance to See the World’: HSE University–St Petersburg to Open Call for Academic Mobility in September

‘A Chance to See the World’: HSE University–St Petersburg to Open Call for Academic Mobility in September
From September 1 to October 1, HSE University–St Petersburg students will be able to apply for exchange studies at international universities in the 2026 spring semester. There are more than 40 universities available in 20 countries, from Armenia to Mexico.

From a public talk with artists to a perfume master class:Thestudy project of the Master's Programme “Arts and Culture Management”

From a public talk with artists to a perfume master class:Thestudy project of the Master's Programme “Arts and Culture Management”
As a part of the study project “Development of marketing and PR strategy for the DOC ART GALLERY”, implemented with the participation of students of the Master's Programme “Arts and Culture Management” under the supervision of the Associate Professor of the Management Department Ekaterina Leonidovna Shekova, a series of events was held to promote the DOC ART GALLERY in the art market of St. Petersburg and to increase the gallery attendance.

JOBS TO BE DONE methodology: the customer buys not what you are selling

JOBS TO BE DONE methodology: the customer buys not what you are selling
On April 18, Darina Starshinova, Director of Strategic Marketing at "Lenta," gave a guest lecture for students of the Educational Program "International Bachelor's in Business and Economics". With a decade of experience in FMCG and retail, Darina is a top-notch specialist in identifying customer needs and in the ability to make customers fall in love with brand products. How others do it and how Darina does it – you may read next in our article.

Bank Management in Practice: Guest Lecture by Alexander Vyalkov for International Bachelor’s Students

Bank Management in Practice: Guest Lecture by Alexander Vyalkov for International Bachelor’s Students
On April 18, students of the International Bachelor’s Programme in Business and Economics at HSE University – St. Petersburg had the opportunity to attend a guest lecture by Alexander Vyalkov, Deputy Chairman of the Management Board at Bank Saint Petersburg. The event was held as part of the Finance Theory course and focused on contemporary approaches to bank management.

DODO´s success insights from first-hand accounts

DODO´s success insights from first-hand accounts
Success stories inspire ambitious goals and actions. When entrepreneurs, businessmen and top managers share their stories, you live their journey with them. Academic Director Natalia Khazieva invited Yuri Kostin, Partner-Franchisee of DODO BRANDS, to give a master class for students of the International Bachelor in Business and Economics program on April 12 and talk about his space development in the company, approaches to team building and employee motivation, as well as what importance psychology and thinking have in a career.

From general to specific: from general management theory to real company cases

From general to specific: from general management theory to real company cases
Guest lecture on the topic “Supply chain management and Operational production planning of enterprises" was successfully held as part of the discipline “General Management” at the Higher School of Economics in Saint Petersburg for the 1st-year students of the International Bachelor's Degree in Business and Economics.