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St.Petersburg School of Economics and Management

Tag "ideas & experience"

Russia–Vietnam: Department of Finance Open Lecture on Raising Capital

Russia–Vietnam: Department of Finance Open Lecture on Raising Capital
We extend our sincere thanks to VNU University of Economics and Business (UEB) and the Faculty of Finance and Banking for the invitation and warm reception. It was an honor for the Department of Finance, HSE University – St Petersburg, to deliver an open lecture to your students and colleagues. We deeply value this partnership and look forward to further strengthening our collaboration in teaching and research.

Boris Lodiagin and Olga Alekseeva delivered an open lecture for students and faculty of UEB’s Faculty of Finance and Banking titled “Capital Raising for Businesses in Russia: Lessons for Vietnam.” The session was highly practice-oriented: the speakers walked through real cases from Russian companies and demonstrated how to choose an optimal capital structure for different growth objectives.

Finance Without Borders: St. Petersburg — São Paulo. How 10 international teams built future-ready projects in two months

Finance Without Borders: St. Petersburg — São Paulo. How 10 international teams built future-ready projects in two months
With warm thanks to our Brazilian partners at São Paulo State University (UNESP): Prof. Dr. Cleginaldo Pereira de Carvalho, his coordination team, and the UNESP students for their openness, discipline, and high standards throughout the project.

Two months moved in a steady rhythm: short weekly sprints, evening calls across three–four time zones, shared folders for working documents, and clear roadmaps with check-points. Teams aligned data into a common format, agreed on terminology, and recorded decisions — step by step building a single picture everyone could work from.

Advanced accounting knowledge in HSE SPb from the top professionals from Technologies of Trust

Advanced accounting knowledge in HSE SPb from the top professionals from Technologies of Trust
“Top level of complexity” is what we know about the derivative financial instruments and what our students can now do!

XXVI International Scientific and Practical Conference "Insurance, Education and Science"

XXVI International Scientific and Practical Conference "Insurance, Education and Science"
On October 2 and 3, Nizhny Novgorod hosted a traditional insurance conference at Mininsky University with the participation of the Bank of Russia, the Russian Union of Rectors, JSC SOGAZ, PJSC IC Rosgosstrakh, PJSC SAK ENERGOGARANT, SPAO Ingosstrakh. Its name is the XXVI International Scientific and Practical Conference "Insurance, Education and Science", which emphasizes that the insurance market is not just alive, but also adapts to the changing conditions of the Russian economy. 

Moscow Financial Forum 2025: "The Financial System: Challenges and tasks"

Moscow Financial Forum 2025: "The Financial System: Challenges and tasks"
The Moscow Financial Forum 2025 has become a large-scale platform for discussing key issues of the Russian economy and finance, bringing together representatives of government, business, the scientific community and universities.

HSE University-St Petersburg Master's Student Speaks at the Largest International Conference on Statistics

HSE University-St Petersburg Master's Student Speaks at the Largest International Conference on Statistics
Yury Burchanov, student of the master's programme 'Finance', studies credit risk modeling in modern financial markets. He presented his research at the Royal Statistical Society International Conference.

AI for Marketing – how digital technologies are studied and applied

AI for Marketing – how digital technologies are studied and applied
The School of Economics and Management at HSE University pays special attention to international relations, expanding the geography of interaction. Partner universities are interested in joint educational projects and scientific research, and they are also eager to share their experience and knowledge. Thus, the Brazilian university UniCamp (https://unicamp.br/) held a two-hour webinar for students of the educational program "International Bachelors in Business and Economics" on the topic "Artificial Intelligence in Marketing."

From a public talk with artists to a perfume master class:Thestudy project of the Master's Programme “Arts and Culture Management”

From a public talk with artists to a perfume master class:Thestudy project of the Master's Programme “Arts and Culture Management”
As a part of the study project “Development of marketing and PR strategy for the DOC ART GALLERY”, implemented with the participation of students of the Master's Programme “Arts and Culture Management” under the supervision of the Associate Professor of the Management Department Ekaterina Leonidovna Shekova, a series of events was held to promote the DOC ART GALLERY in the art market of St. Petersburg and to increase the gallery attendance.

Round table ‘Business Education: Finance and Leadership’ : open dialogue between university and business

Round table ‘Business Education: Finance and Leadership’ : open dialogue between university and business
On May 22, 2025, the St. Petersburg School of Economics and Management at HSE University hosted the first event in a new roundtable series titled “The Future of Finance Today.” The event aimed to strengthen collaboration between the academic community and business leaders in the financial sector.

JOBS TO BE DONE methodology: the customer buys not what you are selling

JOBS TO BE DONE methodology: the customer buys not what you are selling
On April 18, Darina Starshinova, Director of Strategic Marketing at "Lenta," gave a guest lecture for students of the Educational Program "International Bachelor's in Business and Economics". With a decade of experience in FMCG and retail, Darina is a top-notch specialist in identifying customer needs and in the ability to make customers fall in love with brand products. How others do it and how Darina does it – you may read next in our article.