HSE University – St Petersburg Launches Joint Projects with the Maison Cartier
Within the framework of the ‘Cartier & HSE: the Future is Youth’ meeting, a presentation dedicated to the partnership between the HSE campus in Saint Petersburg and a world-famous luxury jewellery house took place with the participation of Yanina Novitskaya, Managing Director of Cartier in Russia, Ukraine, and the CIS, and Sergey Kadochnikov, Director of the HSE Campus in St Petersburg.
The Maison Cartier is to become a strategic partner of the HSE – Saint Petersburg. During the meeting, Sergey Kadochnikov, Director of the HSE Campus in St Petersburg, and Yanina Novitskaya, Managing Director of Cartier in Russia, Ukraine, and the CIS, shared some words of wisdom and inspiration with ‘Design’ and ‘Arts and Culture Management’ students who are already taking part in the first joint projects. Together, Mr Kadochnikov and Ms Novitskaya cut the symbolic red ribbon that opens up the way for cooperation in the form of research and applied projects in various fields.
Sergey Kadochnikov, Director of HSE University – St Petersburg:
The HSE Saint Petersburg’s acquaintance with the Maison Cartier started with the visit of Cyril Vigneron, the company's CEO, to the campus in Saint Petersburg in April this year, and since then we have very quickly reached a real partnership. In his open talk, Mr Vigneron gave inspiration for many people – it was clear that he was talking not just about the company and its main activities, but about something that is really important – an attitude. And when it comes to a university, it is also inseparable from such concepts as personality and motivation. We got together to hold discussions and do great things. When launching a partnership, we do not start with plans, but rather with a presentation of what has already been done. The interaction is already underway, and at the same time we are formalizing various facets of our potential cooperation – we are working on creating a project-based learning laboratory, organizing a series of research and joint cultural projects.