Digital transformation practices

2023/2024

Учебный год

ENG

Обучение ведется на английском языке

3

Кредиты

Кто читает:

Департамент менеджмента

Статус:

Курс обязательный

Когда читается:

1-й курс, 3 модуль

Course Syllabus

Abstract

In the course of studying the students will learn the objectives and methods of digital transformation, technological trends, practical cases of digital transformation of businesses, approaches to formulating concepts and developing digital transformation roadmaps.

Learning Objectives

• Introduction to main technological trends and solutions shaping activities of various organizations.
• Introduction to modern sociotechnical approaches to digital transformation of organizations.
• Formation of basic theoretical and methodological knowledge allowing to assess and analyse digital industry disruptions, estimate their socio-economical potential, application boundaries and influence on organizational structures, policies and cultures.
• Study of digital transformation cases to understand possible effects and barriers of digital transformation.

Expected Learning Outcomes

• • Understanding of differences between the traditional (‘analogue’) and digital business models, monetization methods and workflows
• • Understanding of systemic interconnection and interactions between the technological and the social elements (actors) in the process of digital transformation.
• • Ability to analyse instrumentality of various digital technologies in terms of their prospective use in digital transformation projects.
• • Ability to formulate a concept of digital transformation in a concise and perception-friendly form.
• • Ability to draw a roadmap of digital transformation of an organization.

Course Contents

• 1. Digitization of processes in sociotechnical systems. Basic concepts.
• 2. Technological transformation of society in late Anthropocene.
• 3. Go smart: how to assemble a puzzle of technologies, people, workflows and organizational culture.
• 4. Trajectories of digital transformation of experience economy in the epoch of consumer interest shift from ‘bread’ to ‘circuses’, and changes in availability of traditional experiences driven by global challenges:

Assessment Elements

• Intermediate evaluation
  intermediate control represents evaluation of tasks related to the team projects aimed at building a strategy (roadmap) of digital transformation of an organization. The work will be performed in classrooms (equipped or not equipped with desktop PCs) during the classes. The students will have to form teams 2 to 4 people per team to work on the projects. Individual contribution of every team member will be evaluated through direct communication with team members and monitoring by tutor in the classroom. The final grade for the course tasks is calculated as the arithmetic mean of all the points earned at all seminars. Grade rounding: standard mathematical rounding of the final grade.
• Exam
  written exam after completion of the course in digital or paper format (e.g. on Smart LMS). Exam includes 40 theoretical test questions, whereof the majority are single/multiple-choice (1-6 answer options per question), and the rest are open questions. All tasks must be completed within 60 min.

Interim Assessment

• 2023/2024 3rd module
  0.6 * Exam + 0.4 * Intermediate evaluation

Bibliography

Recommended Core Bibliography

• Svetlana Ashmarina, Anabela Mesquita, & Marek Vochozka. (2020). Digital Transformation of the Economy: Challenges, Trends and New Opportunities. Springer.
• Tugrul U Daim. (2020). Digital Transformation: Evaluating Emerging Technologies. World Scientific.

Recommended Additional Bibliography

• Isabell M. Welpe, Prisca Brosi, & Tanja Schwarzmüller. (2018). Digital Work Design : Die Big Five für Arbeit, Führung und Organisation im digitalen Zeitalter, plus E-Book inside (ePub, mobi oder pdf). Campus Verlag.
• Matt, C., Hess, T., & Benlian, A. (2015). Digital Transformation Strategies. Publications of Darmstadt Technical University, Institute for Business Studies (BWL). Retrieved from http://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=edsrep&AN=edsrep.p.dar.wpaper.75002
• Nambisan, S., Lyytinen, K., Majchrzak, A., & Song, M. (2017). Digital Innovation Management: Reinventing Innovation Management Research in a Digital World. MIS Quarterly, 41(1), 223–238. Retrieved from http://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=bsu&AN=121204229