Кто читает:: Департамент менеджмента

Статус:: Курс по выбору

Когда читается:: 2-й курс, 1, 2 модуль

Преподаватель

Шафранская Ирина Николаевна

Full Syllabus

Abstract

This module aims at providing students with knowledge, practical skills and experience to conduct both applied and fundamental research with a substantial emphasis on quantitative studies in business. The module aims to enable students to carry out their individual projects as well as contribute to collective research. The Research seminar covers the most relevant issues of a research process that might be valuable for students. The key idea of the course is to provide insights into philosophy and basics of pure academic as well as applied studies in management and economics. The module is designed to provide students with knowledge, skills, positive values and competencies to solve nontrivial problems and creative tasks in the frame of business studies.

Learning Objectives

to be able to conduct a critical analysis of a relevant literature
to know how to design a research: identify a research problem and question, set clear research purpose, put forward hypotheses
to choose appropriate research methods, collect and analyze data
to obtain an empirical evidence and evaluate critically results
to draw conclusions, provide discussion of the research results

Expected Learning Outcomes

to be able to conduct a critical analysis of a relevant literature
to choose appropriate research methods, collect and analyze data
to draw conclusions, provide discussion of the research results
to know how to design a research: identify a research problem and question, set clear research purpose, put forward hypotheses.
to obtain an empirical evidence and evaluate critically results

Course Contents

Introduction to conducting a research. The nature of business and management research
Research philosophies and methodological approaches. Research design
Research design and research problem. Putting forward hypothesis
Research methods and techniques
Results interpretation and discussion
Applied research in business studies

Assessment Elements

Written assigment
Case analysis
Project

Interim Assessment

2021/2022 2nd module
0.24 * Project + 0.36 * Case analysis + 0.4 * Written assigment

Bibliography

Recommended Core Bibliography

O’Gorman, K., & MacIntosh, R. (2015). Research Methods for Business and Management : A Guide to Writing Your Dissertation (Vol. Second edition). Oxford, England: Goodfellow Publishers. Retrieved from http://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=edsebk&AN=2229969

Recommended Additional Bibliography

Creswell, J. W., & Mariko Hirose. (2019). Mixed methods and survey research in family medicine and community health. Family Medicine & Community Health, 7(2), 1–6. https://doi.org/10.1136/fmch-2018-000086
HU, C.-P., & CHANG, Y.-Y. (2017). John W. Creswell, Research Design: Qualitative, Quantitative, and Mixed Methods Approaches. Retrieved from http://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=edsbas&AN=edsbas.BCEBF1CE

Authors

SHAFRANSKAYA IRINA NIKOLAEVNA

Магистерская программа «Менеджмент и аналитика для бизнеса»

Контакты

Research seminar ''Data-driven Business Research in Marketing''