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Introduction to Business and Cross-Cultural Communication in Asian Countries

2020/2021
Учебный год
ENG
Обучение ведется на английском языке
5
Кредиты
Статус:
Курс обязательный
Когда читается:
1-й курс, 1, 2 модуль

Преподаватель

Course Syllabus

Abstract

The central objective of this course is educating and training students for work and communication in intercultural business environments and development of their cultural intelligence (CQ). Students will be introduced to basic aspects and problems and resolutions when engaged in cross——cultural communication. Students will develop and learn to use their CQ in the roles of colleague, professional, manager and leader. Special emphasis is placed on the skills necessary for conducting successful negotiations in the cross——cultural environment, and for the skill to work in cross——cultural management and leadership positions. The course contributes to the introduction of the HSE [Higher School of Economics] students to the international environment and to the development of HSE as the leading research university in modern Russia.
Learning Objectives

Learning Objectives

  • to introduce to basic aspects and problems and resolutions when engaged in cross--cultural communication
  • to develop and learn to use their CQ in the roles of colleague, professional, manager and leader
  • to develop the skills necessary for conducting successful negotiations in the cross--cultural environment, and for the skill to work in cross--cultural management and leadership positions
Expected Learning Outcomes

Expected Learning Outcomes

  • Identify the cultural profile of communicators and recipients.
  • Understand the specifics of communication in solving various professional tasks.
  • Competently build communication in organizations, develop effective communication strategies and implement them to achieve the organization's goals
  • Adapt their own style of verbal and non-verbal communication in various cultural environments
  • Use appropriate strategies and tactics of negotiations in business and in everyday communication
Course Contents

Course Contents

  • Defining Asia and Eurasia Defining culture. Hofstede’s model of cultural value dimensions
  • GLOBE Project: Global Leadership and Organizational Behavior Effectiveness Ethno-religio-linguistic culture areas
  • Introduction to communication and culture E.T. Hall’s model of cultural dimensions
  • Holistic & analytic thinking Demographics in communication and culture: Race, Ethnicity, Gender, Age
  • Language and Culture
  • Negotiating across cultures
  • Culture & Communication in Russia. Russian culture: facts, customs & traditions
  • Culture and Communication in Business: North Asia, South & Southeast Asia, Central Asia and the Middle East & North Africa (MENA
Assessment Elements

Assessment Elements

  • non-blocking Current
  • non-blocking Test
  • non-blocking Case analysis
  • non-blocking Test
  • non-blocking Current
  • non-blocking Test
  • non-blocking Case analysis
  • non-blocking Test
Interim Assessment

Interim Assessment

  • Interim assessment (2 module)
    0.4 * Case analysis + 0.1 * Current + 0.2 * Test + 0.3 * Test
Bibliography

Bibliography

Recommended Core Bibliography

  • Cambie, S., & Ooi, Y.-M. (2009). International Communications Strategy : Developments in Cross-Cultural Communications, PR and Social Media. London: Kogan Page. Retrieved from http://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=edsebk&AN=295337

Recommended Additional Bibliography

  • Candel-Mora, M. Á. (2015). Attitudes towards Intercultural Communicative Competence of English for Specific Purposes Students. Retrieved from http://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=edsbas&AN=edsbas.EC2D942