Tag "master's programmes "

On April 20, the conference CIBA: Creative Industries. Business. Art took place. It was organised by the Master's students of the programme 'Arts and Culture Management' in cooperation with the New Stage of the Alexandrinsky Theatre. The event was attended by 225 people, and the online broadcast on 'Vkontakte' had more than 230,000 views.

Irina Bakareva is a professional in the field of HR. She has extensive professional experience in large international and Russian companies, serving in such roles as coordinator of training and development programmes (1998) and HR Director in companies such as Heineken and Tikkurila. In 2021, Irina joined the HSE University team as a guest lecturer and has taught the course ‘HR Management in International Companies’ for second-year students of the Master’s programme ‘International Business’. In her interview, Irina talks about her experience in HR and her impressions from her classes with HSE University students.

The journal Creativity and Innovation Management has published an article on how collaborations between art institutions, artists and commercial brands influence the consumer experience. The co-authors of the article—Alexandra Berezina, Evgeniya Druzhinina (graduates of the Master's programme 'Arts and Culture Management' at HSE University-St Petersburg), and Elena Zelenskaya (Associate Professor of the Department of Management)—share their impressions of working on the paper.