Research seminar of the Strategic Entrepreneurship Centre on March 19

On March 19th, the Strategic Entrepreneurship Center held a research seminar at which Maria S. Plakhotnik, Senior Research Fellow at the Strategic Entrepreneurship Center, presented the work «To brand or not to brand? The impact of university brand awareness on company recruiters' willingness to hire its graduates». Co-authors: Lavrinenko U., Klimenko K., and Kapendiukhina A.

Date, time and place: 19 March 2026, 16:00 (Moscow time), Kantemirovskaya 3A, room 3004Б.

Working language: English.

Format: hybrid.

Discussants: 

Ekaterina V. Kozachenko, Junior Research Fellow at the Strategic Entrepreneurship Center; Ilona A. Ryshtein, Research Assistant at the Strategic Entrepreneurship Center.

We invite everyone to participate in the future seminars of the Center!