"Why the World Needs More Social Entrepreneurs" - Lecture by Berto Mulia Wibawa

Who should watch the lecture?

This lecture will be useful for applicants to the Social Entrepreneurship and Innovation Master's program who want to better understand what they will be learning and how the program's knowledge can be applied in practice. We also recommend it to those who:

• think about launching their own project with a social impact;
• want to understand how social entrepreneurship differs from traditional business;
• look for ways to combine entrepreneurship and social mission.

About the speaker

Berto Mulia Wibawa is a member of the Academic Council of the Master's Program in Social Entrepreneurship and Innovation and a senior lecturer in the Department of Business Management, Faculty of Creative Design and Digital Business, Sepuluh Nopember Institute of Technology (ITS) in Surabaya, Indonesia.

As part of the International Consortium on Social Entrepreneurship, he leads a research group collaborating with the Mirror Lab at HSE University in St. Petersburg and participates in the development of joint educational and research projects.

Berto Mulia Wibawa is a certified business trainer and coach. He has helped over 2,000 micro, small, and medium-sized enterprises (MSMEs) in Indonesia develop and scale their businesses. He has also managed over 100 projects, including feasibility studies, new product development, marketing and consumer research, business planning, strategic roadmapping, and pilot studies. He is also a member of the UNESCO-APEID international professional network.

His academic and practical expertise covers social entrepreneurship, entrepreneurship in disadvantaged groups, marketing research, and business model innovation.