Keynote speech by Kristof Coussement within the framework of AMEC 2021
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On the 8-th of October 2021, at 15:00 p.m, within the framework of the international AMEC 2021 online conference, Kristof Coussement, Professor at IÉSEG, will give a keynote speech on “Interpretable Data Science for Decision Making: The Case for Customer Retention Management”. The event will be held on the Zoom platform. Registration is required to receive the link.
Professor Coussement founded and chairs the IÉSEG School of Management Center for Marketing Analytics (ICMA) which is a research centre focusing on developing innovation trajectories in data science with companies.
Kristof Coussement chairs a post-graduate MSc in Big Data Analytics for Business that is specifically designed to deliver business-value creating data scientists to the global job market. He also regularly delivers tailor-made executive education workshops and advises companies on how to innovate and create business value through data science.
Professor Kussman's research interest lies in the area of business analytics, decision-making, big data, CRM.
The Keynote speech will be held within the framework of the international conference AMEC 2021, which is annually organized by the St.Petersburg School of Economics and Management.
The Keynote speech will be held within the framework of the international conference AMEC 2021, which is annually organized by the St.Petersburg School of Economics and Management.
In the chat, you can ask questions to the professor and share your opinion on the topic of discussion.